HyugaLife, Backed by KL Rahul and Katrina Kaif, Secures $1 Million Funding to Fuel Health & Wellness E-commerce Growth

Health and wellness platform HyugaLife, endorsed by cricketer KL Rahul and Bollywood actress Katrina Kaif, has successfully raised $1 million in funding from a mix of existing and new investors. This strategic move includes strategic debt financing from renowned partners, Stride Ventures, and Getvantage.

The substantial funding will be strategically utilized to solidify HyugaLife’s position as a leading player in the health and wellness commerce sector. A significant portion of the investment will be dedicated to enhancing the platform’s product offerings and technological infrastructure.

In 2023, HyugaLife experienced an extraordinary surge in its user base, achieving a remarkable fivefold expansion in revenue. This growth not only underscores the platform’s success but also signals a promising future for the brand and the entire industry.

HyugaLife boasts a diverse portfolio of over 10,000 products spanning 10 categories, including health supplements, sports nutrition, and health foods. Sourced directly from 400+ brands, the platform has established itself as a comprehensive one-stop destination for health-conscious consumers. Beyond its product offerings, the platform actively builds its brand through initiatives focusing on trust, authenticity, and education. Initiatives like ‘H-Tested,’ launched in collaboration with KL Rahul, highlight the brand’s commitment to quality, ensuring consumers receive products that adhere to rigorous standards.

Sachin Parikh, Founder of HyugaLife, expressed excitement about the opportunities ahead, stating, “We are excited about the opportunities ahead as we leverage this support to drive innovation & enhance user experiences. Additionally, we’re offering free nutritionist consultations where experts guide you to the right supplements, further reinforcing our approach to consumer education & building a health-conscious generation for India.”

In a bid to simplify user experience, HyugaLife has introduced ready-made starter supplement packs, streamlining the process for those embarking on their wellness journey.