Honasa Consumer Acquires CosmoGenesis Labs to Bolster Innovation in Skincare
Honasa Consumer Ltd., the parent company of popular brands such as Mamaearth, The Derma Co., Aqualogica, and Dr. Sheths, has announced the acquisition of the assets of CosmoGenesis Labs. This acquisition marks a significant milestone in Honasa’s commitment to pioneering product development tailored for the Indian consumer market.
CosmoGenesis Labs, established by Rohini Manoj in 2011, has emerged as a key player in the field of cosmetic formulation and development in India. The company has a reputation for its steadfast focus on innovation and quality, contributing to the creation of over 5000 cosmetic and personal care formulations for businesses across the country.
Ghazal Alagh, CIO and Co-founder of Honasa Consumer Limited, expressed her enthusiasm about the acquisition, stating, “Innovation has been at the core of Honasa Consumer and data-driven consumer research has kept us ahead of the curve in the personal care segment. This strategic alliance with CosmoGenesis will exponentially increase our ability to research new trends with greater efficiencies and help craft best-in-class products. It helps lay foundational setting for transformative growth and innovation in profound ways. This acquisition empowers us to tap into new sub-categories, leverage cutting-edge research and development, and ultimately, deliver exceptional value to our consumers. With CosmoGenesis in the Honasa family, we’re confident that our ability will drive and scale meaningful growth and make a lasting impact in the beauty industry while staying true to our values of innovation, quality, and sustainability. Together, we are set to elevate the standards of skincare, providing unparalleled benefits to our consumers, employees, and stakeholders.”
The R&D team at CosmoGenesis boasts extensive expertise in cosmetics and significant experience in developing natural and organic formulations. Their advanced, fully equipped laboratory is a testament to their commitment to excellence, providing global knowledge and support to both emerging companies and established brands worldwide.
Rohini Manoj, Founder of CosmoGenesis, shared her excitement about the partnership, saying, “We have been working with Honasa Consumer for some time now and have worked on some incredible innovations. As we join forces with Honasa, I am thrilled about the immense potential this partnership holds. Our shared commitment to innovation and excellence, particularly in botanical ingredients and natural beauty care, ensures that we will continue to create groundbreaking products that our consumers can trust.”