CoinDCX Launches CoinDCX Prime to Cater to High-Net-Worth Individuals

CoinDCX, a leading cryptocurrency investment app, has unveiled its latest service, CoinDCX Prime, aimed at providing personalized investment services to High-Net-Worth Individuals (HNIs), family offices, and institutional investors. This launch comes at a time when the crypto sector is seeing significant inflows from these segments.

CoinDCX Prime is designed for investors with an investment volume of Rs 50 Lakhs and above. Prime members will benefit from personalized investment solutions and seasoned key account managers. This new service layer will complement existing offerings such as trading fee discounts under the VIP program and large order execution through the OTC desk.

Minal Thukral, Head of Strategy and Growth at CoinDCX, stated, “Over 1.5 crore Indian investors trust CoinDCX for their crypto journey. We are glad to witness the same level of trust and interest from HNIs. We’ve onboarded over 100 institutional investors, 2,500+ HNI clients, and serve over 25 family offices already. There is significant demand from this category of investors, which is why we are launching Prime Services.”

The company has set an ambitious target, projecting $100 million in Assets Under Management (AUM) by 2025. This new initiative reflects CoinDCX’s commitment to expanding its services and catering to a broader range of investors, especially those seeking tailored investment strategies in the rapidly evolving crypto market.

CoinDCX has already established a strong foothold in the Indian crypto market, trusted by over 1.5 crore investors. With the launch of CoinDCX Prime, the company aims to further solidify its position by attracting more high-net-worth and institutional clients looking for bespoke investment services.